Pixel Farm is proud to have been a part of a recent spot produced by Peter Mullin for Best Buy and Chickenfoot, a powerhouse rock band comprised of one time Deep Purple guitarist Joe Satriani, Red Hot Chili Peppers’ drummer Chad Smith and Michael Anthony and Sammy Hagar from Van Halen.
Creative editor, Doug Griess farmed clips from live recordings of numerous songs and behind the scenes studio recording footage to create an action packed performance of the band’s hit song, “Oh Ya.” Inferno artist Tom Jacobsen, assisted by Chad Retrum, envisioned a high contrast black and white look, adding in multiple images composited with 3D lighting and visual effects. Ken Chastain and Jesse Marks collaborated on building a 30 second track from the full-length song and added in movie trailer-like sound effects and crowd noises.
The commercial premiered during the debut week of The Tonight Show With Conan O’Brien and will air again nationally in the fall. Chickenfoot’s self-titled debut peaked at #4 on the Billboard charts and has already sold over one million copies.
Pixel Farm is pleased to welcome Tony Mills, a nationally recognized visual effects artist and graphics editor to the farm. Tony has worked at industry leading post-production houses including Atlantic Video, Western Images, Varitel, Modern Videofilm, Hi-Wire, & Fischer Edit/FX.
His broadcast graphics clients have included Entertainment Tonight & The National Geographic Cable Channel. Major agency campaigns have included Amazon.com for Foote Cone & Belding/SF, Ikea for Carmichael Lynch/Minneapolis, Subway & Holiday Inn Express for Fallon/Minneapolis and Target for Peterson Milla Hooks. Superbowl spots have included Primestar Satellite TV (1999) via Industrial Light & Magic and the Subway “Misunderstanding” spot (1994) for Fallon.
He is a specialist in high-definition post production workflows and an expert on several high-end compositing and editing platforms, including inferno, fire, flame and smoke.
